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Startup ideas & market opportunities people are asking for

Real complaints from people using products today, scored — and every score links back to the evidence behind it.

Pages tracked
545
With posts this month
234
Rising or new
7
Posts read in 7 days
8.7k

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What people are reacting to this week

Stories from Google's trending searches and the tech press, with the reactions counted

How a complaint becomes an opportunity

  1. 01

    Real people, in their own words

    Reviews, forum threads and questions from people using products today — collected every hour.

  2. 02

    Grouped by what they mean

    Posts that describe the same problem are grouped together, however differently they are worded.

  3. 03

    Counted, with the evidence attached

    Each review is sorted by what it says fails, and every figure is a count of people — linked back to their posts.

  • “Delay liên tục, cập nhật là không lấy được hàng trong khi không có một cuộc gọi Nhắn CSKH qua loa nói để hối, hối cl Đưa số shipper, gọi thì nói…”

    App Store

  • “Nhân viên thì láo toét, không chịu đi giao cứ tự cập nhật trạng thái giao không thành công do người nhận hẹn giao lại, chủ shop thì cứ nghĩ mình bom…”

    Google Play

  • “Nói chung là sau cập nhật không dùng được vào việc gì.”

    App Store

  • “Không cần xem hình ảnh cập nhật (và cũng không có năng lực kiểm tra vấn đề qua ảnh), không kiểm tra nguyên nhân lỗi đẩy hết về cho tài xế và khoá app.”

    App Store

54

different people describe this

54 posts in the group

People in the last 30 days

Logistics: Inefficient and Inconvenient Update Process

22

  • Package delivery is excessively delayed7%

    4 people

  • App causes overheating and battery drain6%

    3 people

  • Login fails or crashes the app4%

    2 people

  • Order sorting and grouping features broken4%

    2 people

See the evidence

Most active this month

What people are running into right now

Ranked by how many people posted about it in the last 30 days · one page per app

4
Logistics: Ineffective and Delayed Customer Support
Delivery & Logistics Apps
60
people · 30d
5
Frustrating Mobile App Experience
ADP Mobile Solutions
58
people · 30d
6
Frequent maintenance blocks transactions and incoming transfers arrive late
Agribank Plus
39
people · 30d
7
Frequent Errors and Slow Access
Techcombank Mobile
33
people · 30d
8
Addressing Mobile App Errors
vnEdu Connect
32
people · 30d
9
Banking: Login and Authentication Failures
Banking & Payment Apps
24
people · 30d
10
App usability and performance issues
UKG Pro
23
people · 30d
11
Logistics: Inefficient and Inconvenient Update Process
Delivery & Logistics Apps
22
people · 30d
12
Language Errors in Language Learning Apps
Duolingo: Language & Chess
22
people · 30d

Startup ideas

Problems people want a product for

People looking for a tool or an alternative — not complaints about an app they already use

AI

Semantic Audience Definition for Articles

48

Readers struggle to identify the intended audience for articles, especially when titles are unclear. A feature that semantically defines the audience could improve understanding and engagement with content.

36 mentionsSome competition
AppSec

Safer alternatives for secret storage

44

There is a recurring concern regarding the security of secret storage in development tools. Users are actively seeking safer alternatives to manage and protect sensitive information.

20 mentionsSome competition
AI

Affordable Alternatives to Claude AI Tools

27

Users are seeking more affordable alternatives to Claude AI tools for various applications, including coding and general tasks. They express frustration with high costs and limitations of current tools, and are looking for solutions that offer similar functionality without the financial burden.

30 mentionsLittle competition
Mobile Apps

Transition from ChatGPT to Gemini

30

Users are transitioning from ChatGPT to Gemini, indicating dissatisfaction with their current experience. This shift suggests that Gemini may be addressing specific needs or preferences that ChatGPT is not meeting.

26 mentionsLittle competition
Automation

Time-consuming migration from existing tools

24

The shared underlying problem is the time-consuming nature of migrating from simpler tools to more complex AI-driven solutions, which often require extensive configuration. Additionally, while some alternatives offer strong documentation or structured data handling, they typically lack the necessary workflow automation and compliance features.

11 mentionsSome competition
AI

Quality AI Alternatives for Character AI

23

Users are expressing frustration with their current AI platforms due to a lack of quality content and features that meet their preferences, such as no ads, free access, and engaging, human-like interactions. Many are seeking alternatives that provide a better overall experience while being mindful of costs.

13 mentionsSome competition

The index, ranked

Reports

Latest reports

Written from this index — every figure counted, every section linked to its evidence

Guides

Learn to find a real opportunity

How to find, analyse and validate a market opportunity from public evidence

01What is a market opportunity?Most definitions of a market opportunity are circular — "a chance to meet a market need". This one is testable: demand you can count, pain you can read, a price someone will pay, and a gap the incumbents have left open.02How to find market opportunitiesYou do not find market opportunities by brainstorming. You find them by reading what people write when they are stuck, and by being disciplined about which of those complaints is a market and which is one person having a bad day.03Market opportunity analysisOpportunity analysis fails in a predictable way: a large number for the market size, a paragraph of adjectives for everything else, and no way for a reader to disagree with any of it. This framework produces the opposite — seven numbers, each traceable to something you can point at.04Startup ideas from real demandEvery list of startup ideas has the same defect: the ideas are detached from the person who has the problem. An idea you read is someone else's guess. An idea you extract from a complaint comes with a name, a date, a link and a first customer.05How to validate a startup ideaThe reason most validation produces false positives is that it asks about the future. "Would you use this?" is a question about a hypothetical, and people are generous about hypotheticals. Everything below asks about the past instead, where the answers are already fixed.06Market gap analysisA market gap is a demand the existing products do not serve. The analysis is not hard; the discipline is. Most reported gaps dissolve on contact with a competitor's pricing page, and the ones that survive are worth more than a quarter of brainstorming.

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