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Mobile Apps opportunities·tracked since 25 Oct 2026·evidence from 17 Aug 2023·latest post 21 Oct 2026

Notability: App Store subscription model backlash over locked features

Legacy users who previously purchased an app are losing access to free editing, new features, and previously owned content after the developer transitioned to a mandatory subscription model. This transition violates App Store guidelines (section 3.1.2(a)) because it removes features from customers who already bought the application.

8 different people have complained about this since 17 Aug 2023, most recently on 21 Oct 2026. 1 of them in the last 30 days.

  • user·952c· App Store· 14d agooriginal ↗
    “I hate subscription will never go that direction.”
  • user·afd1· App Store· 17 Aug 2023original ↗
    “Now I am unable to use it to edit notes freely as they have changed to a subscription model.”
  • user·4d92· App Store· 04 Oct 2026original ↗
    “Notability: AI Notes & Planner — Poor subscription model - Update - they rolled back most of this.”
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8 people in 8 posts across 1 source · 1 in the last 30 days, 3 in the 30 before

Pain pointStable
People in the last 30 days
1
3 in the 30 days before · 8 in all
Posts per week, last 16 weeks · 1 in the past 4 · the last 2 weeks are still coming in

The pain

shares of 8 people

What goes wrong, and for whom

Who
8 people using Notability: AI Notes & Planner
What goes wrong
  • Forced subscription model for classic paid buyers7 people · 88%
Every Notability: AI Notes & Planner issue, with trends →
Since
17 Aug 2023 → 21 Oct 2026

Is this a startup idea?

Not directly. These are complaints about a product or service people already use — the fix belongs first to that provider.

Complaints are about
Notability: AI Notes & Planner
Looking for something else
0% want an alternative · 13% ask the provider for a feature
What the numbers say
Almost nobody is looking for a different product — people want this provider to fix it, not a new option.
Build a prototype from thisA landing page written from these 8 complaints by 8 people.50 credits · sign in →
1

The pain — what people say

Their asks, who is writing, and the posts themselves

What people were doing

Every post behind this page, by what its author was doing — and when each one was written

8posts
  • Complaint788%
  • Request113%
17 Aug 20238 posts21 Oct 2026

Sources

8 signals · 1 sources

App Store8
Only public content is collected, author names are stored as one-way hashes, and every excerpt links back to its original post.

Evidence

Raw public posts behind this opportunity — click through to the original. 1 post was held back as off-topic; all 8 still count toward the score.

  • user·952cApp StoreApp Store US/Notes & documents·14d ago·Complaintsource ↗

    …ere generous… They could at least give an option to buy new features. I hate subscription will never go that direction. Check Colla app, better, cheaper…

    Strong complaint
  • user·afd1App StoreApp Store AU/Notes & documents·17 Aug 2023·Complaintsource ↗

    …ait and switch I have purchased this app for full price in the past. Now I am unable to use it to edit notes freely as they have changed to a subscription model. This is against App Store guidelines section 3.1.2(a) which states that an app switching to a subscription model cannot remove features for those who have…

  • user·4d92App StoreApp Store US/Notes & documents·04 Oct 2026·Complaintsource ↗

    Notability: AI Notes & Planner — Poor subscription model - Update - they rolled back most of this Update: it has been about three years since this change, and old users got grandfathered into notability classic. I am still unhappy about the constant prompts to upsell old users on new features, but at least they didn’t…

  • user·9755App StoreApp Store US/Notes & documents·13 Sept 2026·Complaintsource ↗

    …, for the next year, and will then be downgraded to the free version. This is against App Store guidelines section 3.1.2(a) which states that an app switching to a subscription model cannot remove features for those who have previously purchased the app. Edit: thanks for the reply… five years later.

  • user·1a33App StoreApp Store GB/Notes & documents·16 May 2024·Requestsource ↗

    Notability: AI Notes & Planner — Disgraceful change in terms of use I am so * angry with Notability, I bought the app a couple of years ago and now they are restricting the “number of edits” unless you pay to unlock. It’s a disgrace, couldn’t even get through one 2hr meeting until I reached the limit of my “edits”…

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Market and score

Products already there, how the score moved, and what it is made of

Opportunity history

Every score change is stored as a snapshot — click a sub-score to overlay it

Why did it move?

Score unchanged at 43.6 · 05 Nov 2026, 00:00 → 01:15 UTC

Score attributionSign in — it's free
How the score was measured
39 measured values behind the seven sub-scores · each shows the value, then the points it earned out of 100
Show ↓
Market size
Distinct people affected8 → 29
Distinct communities1 → 17
Distinct sources1 → 35
Adjacent categories1 → 32
Regions / languages1 → 28
Competition
Existing products5 → 50
New entrants (90d)0 → 0
Funded players1 → 28
Market maturity13.4 → 94
Incumbent activity81.2 → 81
Momentum
Period-over-period growth200 → 100
Latest period growth0 → 43
Sustained trend2.1 → 47
Acceleration-13.4 → 34
Monetization
Stated willingness to pay20 → 20
Existing paid products1 → 19
Pricing complaints0 → 0
Business context0 → 0
Pain
Complaint intensity94 → 94
Complaint frequency100 → 100
Negative sentiment-100 → 100
Willingness to switch0 → 0
Willingness to pay20 → 20
Urgency21 → 21
Repeat complaints0 → 0
Demand
Mention volume1 → 9
Explicit requests1 → 13
Distinct people1 → 10
Questions asked0 → 0
Alternative searches0 → 0
Feature requests0 → 0
Discussion growth-66.7 → 2
Evidence
Evidence volume8 → 27
Source diversity1 → 35
Source credibility72 → 72
Extraction confidence38.1 → 38
Duplicate rate0 → 100
Freshness14.1 → 51
Cluster cohesion94.8 → 95

Questions about this idea

Is App Store subscription model backlash over locked features a startup idea?
Not directly. These are complaints about a product or service people already use, and the fix belongs first to that provider. The page shows what is frustrating users and how badly — not an open market to start a company in.
How many people have this problem?
8 different people described it independently, in 8 mentions, the earliest from 17 Aug 2023 and the most recent from 21 Oct 2026. The quotes, with dates and links to the originals, are in the Evidence section.
Is this problem getting worse?
Status: steady — no change the counts can show. 1 people raised it in the last 30 days and 3 in the 30 days before; the status compares its share of everything collected from the same source, so collecting more or less cannot create a trend.

Adjacent opportunities

Nearest neighbours by embedding similarity

Have you run into this?

Written by readers, except comments marked Team, which are ours. Not part of the evidence above and not counted in any score.

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