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Education & School Apps opportunities·tracked since 29 Sept 2026·evidence from 22 Oct 2017·scored 53m ago

Mimo: Misleading In-App Purchases for Coding Apps

Users are frustrated with misleading in-app purchase practices and unexpected charges associated with the Mimo app. Many express disappointment over the app's pricing structure and functionality, feeling that it does not deliver on its promises.

12 different people have complained about this since 22 Oct 2017, most recently on 21 Sept 2026.

  • user·c963· App Store· 17 May 2025original ↗
    “Mimo: Learn Coding/Programming — Way Too Expensive.”
  • user·102f· App Store· 22 Oct 2017original ↗
    “Mimo: Learn Coding/Programming — In app purchases are misleading.”
  • user·6f98· App Store· 8d agooriginal ↗
    “Mimo: Learn Coding/Programming — Scammers.”
See every post behind this page ↓Hit this yourself? Say what you use instead →

12 people in 12 posts across 2 sources · demand low, pain moderate, competition low

Pain pointDeclining💤 QuietEvidence: medium
Index score
36.1
ahead of 74% of the rest of this market
100.0%signals / 7d
Posts per week, last 16 weeks · 1 in the past 4
Demand
0.6low
Momentum
32.6low
Pain
43.2moderate
Competition
39.4low
lower is better
Monetization
7.1low
Market size
29.1low
Evidence
56.5moderate

The pain

shares of 12 quoted posts

What goes wrong, and for whom

Who
12 people using Mimo: Learn Coding/Programming
What goes wrong
  • Doesn't work8% of posts
  • Too expensive8% of posts
How bad
75% of posts are complaints · pain score moderate (43/100)
Since
22 Oct 2017 → 21 Sept 2026

Is this a startup idea?

Not directly. These are complaints about a product or service people already use — the fix belongs first to that provider.

Complaints are about
Mimo: Learn Coding/Programming
Looking for something else
0% want an alternative · 17% ask the provider for a feature
What the numbers say
Almost nobody is looking for a different product — people want this provider to fix it, not a new option.
Build a prototype from thisA landing page written from these 12 complaints by 12 people.50 credits · sign in →
1

The pain — what people say

Their asks, who is writing, and the posts themselves

What people were doing

Every post behind this page, by what its author was doing — and when each one was written

12posts
  • Complaint975%
  • Request217%
  • About price18%
04 Oct 201612 posts21 Sept 2026

Sources

12 signals · 2 sources

App Store11
Google Play1
Only public content is collected, author names are stored as one-way hashes, and every excerpt links back to its original post.

Evidence

Raw public posts behind this opportunity — click through to the original. 2 posts were held back as off-topic; all 12 still count toward the score.

  • user·c963App StoreApp Store AU/Course platforms·17 May 2025·About pricesource ↗

    Mimo: Learn Coding/Programming — Way Too Expensive I really wanted to like this app. I’ve been using it for the past 5 days and have made my way through the first section. As I got to the second section, the projects are now locked for me?? I signed up for the Pro service which is already really pricy and now I see…

    Too expensive
  • user·102fApp StoreApp Store AU/Course platforms·22 Oct 2017·Complaintsource ↗

    Mimo: Learn Coding/Programming — In app purchases are misleading It’s supposedly $7 per month for premium but in reality it’s $80 per year charged yearly. That’s a big difference in what’s stated compared to what’s actually charged, especially for what is essentially two chapters of beginner programming over multiple…

  • user·c921Google PlayGoogle Play US/Course platforms·29 May 2026·Complaintsource ↗

    …first lesson I was offered 39.99 for the year with 79.99 marked out. limited to the next 2 days. after some thought I was going to buy it just for the price to change again to 59.99. very shady. I would've bought pro too and left a decent review, but obviously this company has no integrity and just wants to make as…

  • user·6f98App StoreApp Store US/Course platforms·8d ago·Complaintsource ↗

    Mimo: Learn Coding/Programming — Scammers They basically scammed me. Offered me a free trail message saying I had 7 days trial but didn’t mention I had already used a trial in the past so they immediately charged 80 dollars and did not activate the trial. When I contacted apple they said it didn’t activate because I…

  • user·237cApp StoreApp Store AU/Course platforms·20 Aug 2017·Complaintsource ↗

    …ce that's applied. Lucky I check charges before the final acceptance. Very disappointed as the app looked so promising!

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2

Market and score

Products already there, how the score moved, and what it is made of

Opportunity history

Every score change is stored as a snapshot — click a sub-score to overlay it

Not enough history yet

Why did it move?

Needs at least two snapshots

No movement recorded yet

A second snapshot is needed to explain a change.

How the score was measured
38 measured values behind the seven sub-scores · each shows the value, then the points it earned out of 100
Show ↓
Market size
Distinct people affected12 → 34
Distinct communities1 → 17
Distinct sources1 → 35
Adjacent categories1 → 32
Regions / languages1 → 28
Competition
Existing products5 → 50
New entrants (90d)0 → 0
Funded players0 → 0
Market maturity8.3 → 75
Incumbent activity99.8 → 100
Monetization
Stated willingness to pay0 → 0
Existing paid products2 → 30
Pricing complaints0 → 0
Business context0 → 0
Momentum
Period-over-period growth0 → 40
Latest period growth-100 → 2
Sustained trend-0.5 → 42
Acceleration15.8 → 69
Pain
Complaint intensity40 → 40
Complaint frequency100 → 100
Negative sentiment-100 → 100
Willingness to switch0 → 0
Urgency0 → 0
Willingness to pay0 → 0
Repeat complaints0 → 0
Demand
Mention volume1 → 9
Explicit requests0 → 0
Distinct people1 → 10
Questions asked0 → 0
Alternative searches0 → 0
Feature requests0 → 0
Evidence
Evidence volume12 → 32
Source diversity2 → 55
Extraction confidence33.6 → 34
Source credibility71.8 → 72
Duplicate rate0 → 100
Freshness7.8 → 69
Cluster cohesion98.8 → 99

Questions about this idea

Is Misleading In-App Purchases for Coding Apps a startup idea?
Not directly. These are complaints about a product or service people already use, and the fix belongs first to that provider. The page shows what is frustrating users and how badly — not an open market to start a company in.
How many people have this problem?
12 different people described it independently, in 12 mentions, the earliest from 22 Oct 2017 and the most recent from 21 Sept 2026. The quotes, with dates and links to the originals, are in the Evidence section.
Is this problem getting worse?
Current status: declining — mentioned less often than before. Momentum is 33/100, measured as how often it is mentioned recently compared with before.

Adjacent opportunities

Nearest neighbours by embedding similarity

Have you run into this?

Written by readers. Not part of the evidence above and not counted in any score.

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